"Changes in the Online Art Market" at Talking Galleries, Barcelona | January 23, 2018
Presentation & moderation:
Tim Schneider: Founder, The Gray Market, and Art Business Reporter at artnet News
Panelists:
Sophie Neuendorf: Director of Gallery Network & Partnerships, artnet
Saskia Clifford-Mobley: Manager of Gallery Partnerships for Europe, the Middle East, and Africa, Artsy
The online market is rapidly growing in popularity although some gallerists still holds reservations towards its costs and success. With contribution of representatives from renowned platforms as are Artsy and Artnet, this panel will aim at discussing the best strategy to develop a strong online market and personalised digital strategies for galleries.
Editor's Note: This one begins with roughly 12-minute presentation by yours truly on what we know––and mostly, don't––about the online art market. If you don't automatically think it's going to be ridiculous, the great Georgina Adam said in her recap of the full two-day symposium that it "could have woken up a corpse."
Also, here's my recap of the five most important trends from Talking Galleries 2018.